09/09/2015
Application usage data for smartphones and tablets
Some very interesting data emerges from the research, such as:
- on average each user has 36 apps installed
- 26% of the apps installed are used daily
- 68% of the apps are social or communication
- 33% of the apps downloaded are recommended by others
- 62% of the apps are downloaded for a description eye-catching
- a couple of attributes considered fundamental for downloading an app are "makes it more life is easy"" (63%) and "multidevices experience" (57%)
- 1 in 4 apps are never used