Must the creation of websites/internet always follow Google algorithm updates?

If the website (or internet site) is made to "workmanlike" (as we believe we do in our offices in Reggio Emilia, Milan and Rome), we will most likely not have to worry from a technical point of view about the updates that Google periodically releases in relation to the search algorithms. We write this, because it is almost always these are updates that concern the quality of what is written inside the pages; obviously the technical part also has its importance, but it is certainly less relevant than the content part.

Google tries to help users find what they are looking for without wasting too much time, so it is It's quite logical to think that even if a site isn't perfect from a technical point of view, but on the contrary it has a "focused" for that search, Google prefers it to a site, for example, much more fast but with content that does not correspond to what the user expects.

Practically all the updates (boston, cassandra and florida in 2003, suggest in 2008, panda in 2011, hummingbird in 2013, pigeon in 2014, fred in 2017, medic update in 2018, up to the last one in 2019 or bert), are based on the improvement of the search from the point of view of content.

Only one update, Google Mobile Update of 2015, has a purely technical nature.

Based on what is written above, yes he therefore understands why if a site is created correctly from a technical point of view, it will be necessary to "only" worry about writing sensible and captivating things on websites. Our portfolio, can help in this.