Amazon's breakthrough by introducing payment in installments

In recent years, the path of eCommerce has always launched new and stimulating challenges, with only one clear objective: to make e-commerce not an alternative path, but the main one.

For this reason, over the years, services to support online purchases have multiplied: from free returns to super-fast shipping. In this Amazon, which is the leader in eCommerce among the most popular portals important in the world, has always played a pioneering role. And also the latest idea  aims in this direction, that of installment payments. A service that brings you even closer the Seattle-based marketplace to the physical stores we have near home.

The service is called Amazon Pay Monthly and is been introduced on an experimental basis in England, but sources close to the company Americans assume that expansion into all European markets is certain. Also because that of payment in installments remains one of the services that most hinders eCommerce, in the case of larger purchases expensive. For this reason “Pay Monthly” can be considered a true innovation that can scare traditional retailers.