The right app for your business.

The mobile world is constantly evolving, both because of the exponential spread of smartphones and tablets and because this new communication mode has led companies to start providing themselves with new effective tools, such as apps, for marketing purpose and to remain in constant contact with their customers.The development of an application involves a study and analysis divided into several stages, from the initial idea to its planning and design, from development to release.During the analysis phase, depending on the company's goals, the type of app to be developed is decided: a native app, a cross-platform app or a web app.Native apps, as the word itself implies, are applications developed for a specific operating system with a specific programming language: for iOS we use Swift, while for Android we use Kotlin. They provide excellent performance and leverage the features of the phone, adapting to each platform to provide users with a better experience in terms of navigation.Cross-platform apps, on the other hand, are apps with the same code base, which can run on both iOS and Android. Compared to native apps, they are easier and quicker to develop and the maintenance of the app is also easier as there is only one version to update for the different platforms.A web app is an application created using languages such as JavaScript or HTML that does not need to be installed on the device but is used via a web browser. They are simple to make and less expensive, and have evolved so much over the years that they are now very similar to mobile apps in terms of graphics and functionality.If you are looking for a digital solution for your business, contact us. Our team of experts will advise you on the best choice for your business.

The mobile world is constantly evolving, both because of the exponential spread of smartphones and tablets and because this new communication mode has led companies to start providing themselves with new effective tools, such as apps, for marketing purpose and to remain in constant contact with their customers.

The development of an application involves a study and analysis divided into several stages, from the initial idea to its planning and design, from development to release.

During the analysis phase, depending on the company's goals, the type of app to be developed is decided: a native app, a cross-platform app or a web app.

Native apps, as the word itself implies, are applications developed for a specific operating system with a specific programming language: for iOS we use Swift, while for Android we use Kotlin. They provide excellent performance and leverage the features of the phone, adapting to each platform to provide users with a better experience in terms of navigation.

Cross-platform apps, on the other hand, are apps with the same code base, which can run on both iOS and Android. Compared to native apps, they are easier and quicker to develop and the maintenance of the app is also easier as there is only one version to update for the different platforms.

A web app is an application created using languages such as JavaScript or HTML that does not need to be installed on the device but is used via a web browser. They are simple to make and less expensive, and have evolved so much over the years that they are now very similar to mobile apps in terms of graphics and functionality.

If you are looking for a digital solution for your business, contact us. Our team of experts will advise you on the best choice for your business.

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