UX UI for better indexing
The continuous updates of Google from an SEO perspective have come to give fundamental importance to the user experience and user interface aspects, especially linked to the mobile environment.
UX summarizes a more complex concept. broad which summarizes the experience that the user has with a website or with an application and which focuses, for example, on the architecture of the site, on the visitor path, on the desktop and mobile layouts, on the user flow (the of the user).
If a user is satisfied with browsing the site, he will focus on more for a long time and as a result Google is also happy and premierà that site. This explains in a few words why it is Google is very attentive to this aspect.
SEO and UX therefore have (at least) one objective in common: audience engagement, involvement of the public; “SEO will respond to a person's question, while the UX will take take care of their browsing queries once they reach the web page.""